Meet the team.

We have been involved in many high-growth companies, most from their early years and seed rounds.

We’ve seen first hand what works and what doesn’t, and one thing is clear - no two companies follow the same path.

  • Yonni Harif

    MANAGING DIRECTOR

    A seasoned sales executive with a 17-year career, Yonni has successfully led high-performing teams to boost revenue. As VP of Strategic Sales at Aquant, Yonni drove 40% of the company's overall revenue. At Andela, he led a team that exceeded targets by over 185% and generated high 7-figures in ARR, while successfully transitioning to account-based selling. Yonni’s expertise spans early-stage startups to global enterprises, with a focus on AI, mobile, and cloud. He excels in sales leadership, fostering collaboration, and driving revenue.

  • Jay Greenbaum

    MANAGING DIRECTOR

    As a sales leader with a 15-year track record, Jay brings extensive experience from his leadership roles as VP Sales at RippleMatch and Director of Sales at Andela. Jay consistently demonstrated his prowess in driving sales growth at companies like Stack Exchange, ZocDoc, and Blue Star Jets. Jay has consistently demonstrated his ability to drive sales growth and cultivate strong client relationships. His expertise lies in building and leading sales teams, deal and call coaching, while maintaining a keen focus on revenue generation.

  • Brianna London

    PRINCIPAL, SALES GROWTH

    With over 10 years of B2B sales experience, Brianna excels in guiding teams to unprecedented growth. Leading a sales team at Brigad, she developed its first Sales Playbook, hired and on-boarded new AEs/SDRs, resulting in a 2x revenue surge in six months. In prior roles at Sama, Andela, and Arkadin, Brianna consistently surpassed targets by over 120% by scaling lead generation and pipeline building. She holds an MBA from IESEG business school in France and has extensive knowledge of both US and European markets.